Creative Thinking & Problem Solving
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Creative Thinking & Problem Solving: Practical Skills for Everyday Work Challenges
- Faizah
- 3 Oct 2025
- News & Event

Challenges have always appeared from every direction, whether it is tight deadlines, unexpected changes, demanding clients, or limited resources. While technical experience is valuable, it’s often our ability to think creatively and solve problems effectively that determines whether we are stuck or moving forward.
Creative thinking and problem-solving are not just for inventors, artists, or entrepreneurs. They’re practical skills that can be applied in almost every profession and in everyday workplace situations. Whether it’s finding a faster way to complete a task, resolving a customer complaint, or brainstorming new marketing ideas, the ability to approach challenges with fresh perspectives is key to staying competitive.
What is Creative Thinking?
Creative thinking is about looking beyond the obvious. It’s not only about “thinking outside the box,” but also about understanding that the box can be reshaped, resized, or even completely redesigned.
Creative thinking involves:
- Curiosity – Asking “what if” and exploring possibilities others might overlook.
- Flexibility – Being open to changing your approach when circumstances shift.
- Connecting the dots – Combining ideas from different areas to create something new.
For example, a project manager facing repeated delays might borrow scheduling strategies from the manufacturing industry to streamline their team’s workflow. An idea they wouldn’t have considered without creative thinking.
What is Problem Solving?
Problem-solving starts with recognising that challenges are opportunities for improvement. The best problem-solvers don’t just fix issues temporarily, they address the root causes to prevent future setbacks.
A simple but effective way involves:
- Defining the problem clearly – What exactly is going wrong, and why?
- Gathering information – Understanding all factors that contribute to the issue.
- Exploring multiple solutions – Brainstorming all kinds of ways to resolve the issue.
- Selecting and implementing the best approach – Balancing creativity with practicality.
- Reviewing results – Learning from what worked and what didn’t.
For example, if a sales team notices a drop in client engagement, the solution might not just be “send more emails.” By digging deeper, they might discover that personal phone calls or virtual meetings have better results, something they learn only by questioning existing methods.
Everyday Applications of Creative Thinking in Problem Solving
You don’t have to wait for a major crisis to apply creative thinking and problem-solving skills. They can be used daily such as:
- Improve work processes and increase efficiency
- Resolve small misunderstandings before they escalate.
- Brainstorm innovative ideas
- Adapt quickly to sudden changes in customer needs or market trends.
Even small acts of creative problem-solving, like reorganising a workspace to improve productivity surely can make a big difference over time.
So how to improve creative thinking skills?
The good news is that creative thinking and problem-solving can be learned and strengthened, just like any other skill. Some effective ways to build them include:
- Ask better questions – Instead of “Can we do this?”, ask “How else could we do this?”
- Collaborate with diverse teams – Different backgrounds and ages lead to richer ideas.
- Challenge assumptions – Just because something has “always been done this way” doesn’t mean it’s the best way.
- Reflect regularly – Take time to think about what you’ve learned from successes and failures.
Why is it important?
The workplace is evolving faster than ever, driven by technology, global competition, and shifting customer expectations. Employees who can adapt, think creatively, and solve problems effectively are invaluable to any organisation.
Creative thinking and problem-solving are not just “soft skills”, they are survival skills for the modern workplace. By cultivating these abilities, you can turn challenges into stepping stones and transform everyday obstacles into opportunities for growth.
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